The Impact of Voice Search in SEO: Optimizing for the future
In the ever-evolving digitized world where technology has become the upcoming future, various new trends and software’s have developed to make online searching experience of an individual hassle free. In this field, the upcoming star of searching process is Voice Search. Through virtual voice assistants such as Siri or Alexa, the modern man wants his questions to be answered with little to no work and this Voice-search feature does exactly that and is henceforth used by every other user. Search Engine Optimization (SEO), the crucial part needed for any business, must also evolve with time and adapt to optimizing the content for the user in a hassle-free manner.
-
Voice Search: The Upcoming talking technology
Voice Search- is not just any simple feature for the present, it is the ultimate future. In fact, every other user now uses voice search to get answers to his/her queries within seconds with no energy consumption. People are now in awe with this hand-free searching option available to them, whether it’s checking the weather before stepping out for the day or finding the recipes to cook food easily; Voice Search has become that one all-time present friend of the users who is there to solve all their problems.
How is Voice-searching changing the scenario in SEO?
If you are still stuck in the loop of finding robotic keywords to up your game in SEO, then it’s definitely time for you to upgrade! Voice Seach now is the need of the hour as it provides more engaging, useful and convenient content. Here is how voice search is shifting and shaping SEO:
-
Friendly Conversational questions are up!
Now users no more use keywords for their queries but instead speak up a whole conversational sentence to put their question forward. Therefore, to up your SEO game, build up your content by thinking of how people talk in general in their daily routine rather than building content through keywords. For Example, People now prefer asking “How to travel to Kainchi Dham from Delhi?” rather than just typing “Kainchi Dham bus/train”.
-
Clear and to-the point replies!
Users now need instant and concise answers to their questions. You must have seen that now when you put any query on google, it presents to a feature snippet rather than a list of 7-8 websites. This is exactly what the users want now. To stay in the SEO game, amp up by bringing in a feature snippet in your content which provides a to-the point answer to user’s queries.
-
Local searches are the need!
The most asked query on a voice search feature is by people who are on the go who bring up queries like, “How much kilometers is left from my current location to my destination?”. Thus, make sure to constantly update your SEO content with local content as well. Upgrade your business profile with accurate details on Google and include location-based keywords in your content.
-
Speed-up your Profile!
Since most of the users, put forth their query through their mobile phones while they are in middle of things, they always want the answer to their queries within seconds, therefore, make sure that your website has speed and is mobile friendly.
How to prepare your SEO website to keep-up with Voice Search
- Be more friendly and prepare content like a conversationalist and keep it natural.
- Be mobile-friendly and speed up your website.
- Be more localized
- Be clear and precise.
Voice Search is not just a fad in today’s time but is an ever-evolving technology game which is going to prevail in the upcoming generations. SEOs which are aligned with this fad will stay in fashion for a longer run while the outdated ones may expire out.
So, what are you waiting for? Amp up your Voice Search SEO right now!